What is the difference between a computer technician who does a re-install on your system and charges $50/hr and one who does exactly the same work and charges $200/hr?
You may think experience is the key, or how quickly they can do the job. Really it is the technicians ability to articulate their value and worth to you. If you perceive that you are getting good value for money then you will be more likely to pay the $200. However if you perceive the service to be expensive (even if it is the cheaper quote) then you will not pay.
We are all in some form of sales. Whether it is selling yourself at an interview, selling an idea for a night out to friends or selling that it is time to go to bed to your children. We are salesmen/women all day without even realising it!
Learn how to articulate your message well to start getting what you really want!
You may think experience is the key, or how quickly they can do the job. Really it is the technicians ability to articulate their value and worth to you. If you perceive that you are getting good value for money then you will be more likely to pay the $200. However if you perceive the service to be expensive (even if it is the cheaper quote) then you will not pay.
We are all in some form of sales. Whether it is selling yourself at an interview, selling an idea for a night out to friends or selling that it is time to go to bed to your children. We are salesmen/women all day without even realising it!
Learn how to articulate your message well to start getting what you really want!
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